WM402 Search Engine Marketing

 Email this information to yourself or a friend
 Remind me of this course at a later date



Course Description

Search engine marketing is an evolving yet maturing discipline. Whether you're a seasoned marketer or someone looking for a career change, this 18-hour workshop is the ideal opportunity to maximize your value and earning potential. Search marketing veterans teach you SEM fundamentals, including search engine optimization (SEO), pay-per-click (PPC), link development, online reputation management, and social media marketing integration. The workshop incorporates real-world examples and guest speakers, as well as a full-day lab exercise that includes optimizing a website or blog. The SEM workshop provides instant application in your world.




Sections

  WM402 - 009 Search Engine Marketing      
  2015-2016 - Winter 2016   Status:  Available
 
Class Schedule: 3 Sessions
Contact Hours: 21.0
Course Fee(s):
Tuition non-credit    $699.00
Potential Discount(s):
Referral Discount
  2.10 CEUs
Location:   Center for Executive and Professional Education
In-class:   Fri 8:30AM - 4:30PM
8 Jan 2016 to 22 Jan 2016
Building: Crown Plaza Building
Room: Sauvie (100B1)
 
Instructors: Kent Lewis
  Section Notes:  

Dates are January 8, 15, & 22, 2016. 

Laptops are required, and wireless accounts are available onsite.