WM401 Intro to Digital Strategies




Course Description

Keeping up with the ever-changing digital world is a challenge – even for digital professionals. To deliver compelling, relevant, and effective digital programs, you must have a comprehensive framework for identifying the most common drivers of digital communications and interactive experiences. And you must be able to create insightful strategies that define and guide a wide array of disciplines required to bring your digital experiences to life, including branding, design, usability, technology, and development.

Questions about this course? Please contact CEPE at cepe@pdx.edu or 503.719.7655


Applies Towards the Following Certificates



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