AO404 Athletic and Outdoor Merchandising Management




Course Description

In this course you will examine how retailers evaluate merchandise management decisions for fashion, trend and staple products. You will also learn about the budgeting and accounting issues relevant to both retailers and manufacturers. Instructors will provide practical tools for analyzing assortment plans, inventory strategies, and merchandising techniques. Students will also investigate the role of presentation, whether in stores, catalog, online, or mobile, in the consumer decision making process. 

 


Applies Towards the Following Certificate(s)



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