WM552 Advanced Search Engine Marketing and Paid Media

Course Description

From understanding website SEO tactics and implementation techniques to leveraging PPC strategies for campaigns on each of the major PPC search engines, Advanced Search Strategies reveals effective methods of driving traffic to a website. Integrating both natural search engine optimisation and PPC search can make a site dominate search engine positions. Being top in search engines can be a powerful and profitable way to build your business and increase your profit if done well. Search engine marketing is not a mystery; it's about attracting the right customers at the right time.

Applies Towards the Following Certificates

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